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INDIAN BREW
How to Craft a Comprehensive Content Plan for Indian Brands
Content rules today’s digital age, especially when connecting with diverse audiences like those in India. Creating a comprehensive...
Visual Digital Content and Design
At the crux of the digital revolution, India finds itself at the crossroads of tradition and innovation, seamlessly blending age-old...
Embracing the Blend: Glossary of Hinglish Words
In a world where cultures intermingle and languages evolve, Hinglish has emerged as a vibrant linguistic phenomenon. It seamlessly blends...
Beyond Borders: Glossary of Global Hindi Words
Hindi, with its diverse and evocative vocabulary, has transcended the borders of India to leave an indelible mark on the global...
Indian Language and Tone: Balancing Formality and Relatability
India's linguistic diversity is a testament to the country's rich culture. A census conducted in 2011 showed that India has about 19,569...
Understanding Indian Audience: Bridging the Rural and Urban Divide
India, a land of myriad contrasts, where the bustling energy of urban centers meets the serene landscapes of rural life, offers a unique...
Navigating the Digital Landscape in India with Content Marketing
Some say–we live in a digital age. I say–we live in an information age. When information of all kinds is just a click away, traditional...
Localising Content: 20 States, 20 Themes, Infinite Narratives
In the dynamic landscape of content marketing, the key to success lies in resonating with your target audience on a personal level. This...
Content Strategy in an Indian Context
In the dynamic digital landscape, information is abundant and attention spans are fleeting. Businesses and brands are in a constant race...
The Art and Science of Content Writing
Indian sages say that sounds wield power. Words are a series of sounds in a peculiar order. From chanting the universal mantra “Om” to...
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